Helping a healthcare pioneer rechart its course for growth
As Cordis (a former Cardinal Health Company) started the process of becoming independent, they needed a comprehensive creative partner that could help guide them through a crowded and mature market.
![Codis Particle Background](/dist/images/case-studies/cordis/particle-bg.jpg)
Client
Cordis
Services
Strategy
Brand
Product Launch
Positioning & Messaging
Digital Strategy
Campaign
Interactive Design
Web Development
![Codis Texture Background](/dist/images/case-studies/cordis/wave-texture.png)
![Codis Catheter Illustration](/dist/images/case-studies/cordis/medical-illustration.png)
Checking our vitals.
Before jumping into the work, we sat down with the team at Cordis to identify strengths, weaknesses, and growth opportunities, establishing a clear plan of attack going forward.
![Cordis Nurse Image](/dist/images/case-studies/cordis/nurse-image.png)
![Cordis Desktop Image](/dist/images/case-studies/cordis/cordis-desktop.png)
We need a website, stat.
After leaving the Cardinal Health nest and partnering with us, our first piece of business was to update their U.S. website. From a fresh new look and feel, to sharp and heartening messaging, theEngine took the original Cordis website and turned it into something spectacular.
![Codis Particle Background](/dist/images/case-studies/cordis/chart-bg.jpg)
Revitalizing the brand.
As the projects started to pile up, the Engine had to dig deeper into our bag of tricks – rebranding legacy products, launching new ones and creating marketing materials that help sales reps communicate our key offerings in a clear and persuasive way.
![Cordis Mobile](/dist/images/case-studies/cordis/cordis-iphone.png)
![CordisPrint Piece](/dist/images/case-studies/cordis/cordis-brochure-mockup.png)
![Cordis Mobile](/dist/images/case-studies/cordis/cordis-iPhone-mockup-2.png)