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shredded and sharable af

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CHALLENGE

CREATE SHARABLE VIDEO CONTENT WITH SEAMLESS PRODUCT INTEGRATION

Metabolic Meals wanted to reach a new audience by aligning with the wildly life coach/comedian, JP Sears. JP’s unique blend of “Ultra-Spiritual” satire offered the perfect opportunity to integrate Metabolic Meals into an original video.

We worked with JP and Metabolic Meals to develop a video concept that stay authentic to each brand. We know that in order to get the best work out of a creative powerhouse like JP is to let him do his thing. The resulting video was not only hilarious, it perfectly tows the line between shareable and commercial.

OUR ROLE

CAMPAIGN CONCEPT

VIDEO CONTENT

SOCIAL MEDIA STRATEGY

INFLUENCER MARKETING

SOCIAL MEDIA ADVERTISING

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THE RESULTS

>1.2MM

VIEWS ON FACEBOOK

>250,000

VIEWS ON YOUTUBE

1

EXTREMELY HAPPY CLIENT